SB Nation is the largest independent sports media brand Dallas Cowboys news, scores, photos, blogs, stats, injuries, transactions, schedule, as well as truth and rumors and Fantasy. But the Cowboys, the all-new, chrome-plated muscle car of the NFL—they were going to have a bigger impact on Dallas-Fort Worth Thanksgivings than the discovery of alcohol would have on St. Drew Brees and his offense have been unstoppable, and this will be a major game for both teams. The next two games, Indianapolis and Tampa Bay, won't be the biggest draw, but the final game of the season will be a doozy.
Share Thanksgiving in America is, for better or worse, associated with the three Fs: food, family, and football.
Chances are, at least part of your day with your family is going to be spent gathered around the TV, enjoying the game and digesting your turkey. In recent years, though, Americans have found other ways to spend their holiday.
From to , football fans were treated to two games every Thanksgiving: one featuring the Dallas Cowboys and one showcasing the Detroit Lions. Then in , the league started playing three games — one each for Dallas and Detroit, plus a third contest in the primetime slot televised by NBC.
In , an average of That was an eight percent drop from Thanksgiving was something of a different story, however. The early game between Detroit and Minnesota saw a nine percent jump in audience size from what that time slot accomplished in The afternoon game between Dallas and Washington had a household rating of The night game was the only contest with a smaller audience than the year before.
Naturally, fans flipped away resulting in a viewership of a In , all three Thanksgiving NFL games saw a drop in total viewership from the previous year. The early game Lions-Vikings fell 10 percent, the afternoon game Chargers-Cowboys 25 percent, and the night game Giants-Redskins 19 percent.
Overall viewership for the NFL was down 9.
All three of the matchups are division rivalry games, and all three of the games feature matchups from the NFC. Bears at Lions p.
Pam Chvotkin , a veteran of the sports broadcasting world and adjunct sports marketing professor at the University of Alabama, hypothesizes that this could be due to the differences in the overall on-field product. There were more ads and stoppage of play than actual football played.
There were more penalties than fan celebrations which is still a problem.
The league has since tried to fix this issue by helping to reduce the breakup of the fluidity of the game. The media coverage of a presidential election played a part, as it does every four years. Various off-field and player-safety issues very well could have turned a few people away.
This year, however, expect the viewership on Thanksgiving Day to rise. Through the first 11 weeks of the season, the NFL has seen a small bump in overall viewership from Several sports broadcasting professionals attribute this to an evolving sociocultural climate, as well as shifting offensive philosophies in the league.
Jeremy St. Louis stated.
Louis mentioned, offense is extremely hot in pro football right now. The number of points scored, passing touchdowns, and total touchdowns in the league are all on pace to break league records this season.
Defense may win championships, but offense puts people in seats — or, in this case, on couches in front of the TV. Chvotkin can attest to the draw that high-octane offense creates. Even with a ratings dip, live sporting events continue to be among the top shows among the key demo.
If is any indication, rivalries have great potential to draw numbers. Get the Front Office Sports Newsletter! The product this year has been overwhelmingly accepted, our ratings are up, and I think a lot of it is because people just want to watch football.